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Mainstream Media Finally Catching On To How News Propagates

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Old 03-28-2008
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Mainstream Media Finally Catching On To How News Propagates
Techdirt is reporting that the mainstream press may finally be "getting it" when it comes to how the next generation of news readers consumes and shares news. One student summed it up very succinctly by saying "If the news is that important, it will find me." "According to interviews and recent surveys, younger voters tend to be not just consumers of news and current events but conduits as well -- sending out e-mailed links and videos to friends and their social networks. And in turn, they rely on friends and online connections for news to come to them. In essence, they are replacing the professional filter -- reading The Washington Post, clicking on CNN.com -- with a social one."Read more of this story at Slashdot.
http://rss.slashdot.org/~a/Slashdot/slashdot?i=ozL7Mb


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